[ Press release]AI Content Platform Company Sandoll Launches AI-Based Typography Play Event “Let’s Play with Letters!”

14 May 2026
  • From Handwriting to AI Font Combinations… Participate in Various Creative Formats
  • Open to Everyone, Even Without Design Experience… A Typography Festival Anyone Can Enjoy
  • Sandoll to Continue Expanding Customer Participation Events Combining Fonts, Design, and AI Content

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2026-05-14 (Thu)


AI content platform company Sandoll Co., Ltd. (CEO Youngho Yun) announced on the 14th that it will launch “Let’s Play with Letters!,” a participatory typography event on SandollCloud where users can freely express their own handwriting styles and creative ideas.


The “Let’s Play with Letters!” event was designed to expand fonts beyond a simple design element into a fun and accessible cultural experience that anyone can enjoy. In particular, the event incorporates SandollCloud’s AI-powered service “Font Playground,” allowing users to directly create various lettering styles while naturally experiencing Sandoll’s AI technology and differentiated font experience.


The event is open to all SandollCloud members. Participants are asked to freely complete the blank in the sentence “I want to ride a squirrel [ ]” and submit their work by expressing the phrase in one of three categories: ▲Digital Design ▲Handwriting ▲Font Playground.


The “Digital Design” category includes typography works created using digital tools such as Adobe Illustrator or tablet drawing, while the “Handwriting” category accepts handwritten or calligraphy works submitted through scanned images or photographs.


In the “Font Playground” category, participants can submit AI-generated results created by combining two fonts without additional editing. Users can easily and playfully create lettering with different moods and styles, allowing even those without professional design experience to express their individuality through AI-powered typography creation.


Submitted works will be displayed immediately in the event gallery, where SandollCloud users can participate in selecting winners by leaving “likes” on their favorite entries. Final winners will be selected based on a combination of public votes and internal judging criteria including popularity, creativity, expressiveness, and font scalability.


Various prizes will also be offered. One grand prize winner across all categories will receive KRW 300,000 and a one-year Sandoll Life subscription. Three second-place winners, one from each category, will receive KRW 100,000 and a one-year Sandoll Life subscription. Six third-place winners will receive a KRW 50,000 Baemin gift card and a one-year Sandoll Life subscription.


In addition, 50 participants selected through a lottery will receive Starbucks Americano gifticons, while all SandollCloud users who participate in voting during the event period will receive a one-month MinBuri Life subscription. Event submissions and voting will take place simultaneously from May 14 to June 14, with winners to be announced on June 25.


A Sandoll representative said, “This event was designed to provide an experience where typography design, traditionally considered a field for experts, can be enjoyed by anyone in a fun and playful way. In particular, through ‘Font Playground,’ which was launched in beta this February, users can conveniently and freely express their ideas, and we hope this event will serve as an opportunity for people to experience lettering as a form of creative content.”